The FlexGRIP Story

Personal Experience Inspires Innovation

When David, one of the 3 founders of Bedal International, was undergoing cancer treatment, he became a user of catheter stabilization products. And unfortunately, as for many patients nowadays, his experience wasn’t that positive.

A Mission to Improve Catheter Care

Together with his friends, he believed there should be a better way to do this. To improve the patient’s catheter experience they would focus on what matters most: Safety, Greater Patient Comfort, Superior Securement and Reliability.

Bedal International is Born

A company on a mission to enhance the patient’s experience.

A United Team for Better Patient Care

Over the years, Alexander continued working on their ambition and in 2022 he reached out to Steve.Highly experienced and equally passionate about catheter care, he decided to join forces and collaborate on this shared aspiration: To Provide the Best Catheter Care possible for both Patients and Caregivers.

Our Mission

To Provide the Best Catheter Care Possible for both Patients and Caregivers.

Our Values

Patient First. Always.
We stay true to our story. We started from the patient experience and continue to do so. If it doesn’t benefit the patient, why bother?

There is Good. There’s Better. There’s FlexGRIP.
Never stop improving. The moment you settle for good, innovation stops. Together we can move the needle!

No need to shout. We hear you.
You know what is best for you, as a caregiver and as a patient. We prioritize user feedback to continuously improve our products.

We spell GRIT with a P.
Building a successful story is not always a walk in the park. When the going gets tough, we get tougher! Determined to reach our ambition.

We see solutions.
Some only see problems. We see a road paved with ideas and creativity, leading to solutions. It’s in our mindset.

Leadership

Alexander Van Damme

co-CEO

Alexander is a founder of Bedal, he holds a degree in bio-engineering and in Economics. Alexander has an extensive experience in integral product development and in the successful launching and licensing of new products. Alexander’s ingenuity has driven Bedal from a small European start-up to a major player in the global catheter securement marketplace.

Steve Bierman, M.D.

co-CEO

Steve worked for 20 years as an Emergency Physician at Scripps Hospital in Encinitas, California. He holds over 200 patents on medical devices and other inventions, and is the founder of two medical device companies. More than two dozen of Dr. Bierman's medical inventions are currently in daily use around the world. Recently, Dr. Bierman published his groundbreaking book, HEALING - Beyond Pills & Potions. The book won the 2020 Best Indie Book Award in non-fiction/health.

Join our team.

At Bedal International, Inc. (makers of FlexGRIP catheter cushions and securement devices) we are passionate about improving the patient and provider experience through our inventive products. We are always looking for innovative, caring people to add to our growing team.

View Positions